Rules of Mobile App Design

By Usman Arshad | May 19, 2022

rules of mobile app design

For a successful mobile app launch, your mobile app design is the most valuable and important part. The design of your mobile app is all about how the user will find your app interesting and what will he/she experience using it. Mobile app design is a combination of UI and UX that collectively make a usable piece of software. An ideal mobile app design is interactive, good-looking, responsive, and easy to use.

Your mobile app design should be so easy and functional that users should readily use the app without any struggle. It should be straightforward and present the features, content, icons, images, or anything right away. Delivering a high-quality user experience is the first step toward your app’s success.

So, take your time to create a beautiful mobile app design for your app and try to impress your user. Your app’s success is not that far. Just follow the following mobile app design rules and build the apps of the future.

Here are some of the rules to be followed while designing the UI/UX of your app:

Top 10 Mobile App Design Rules

top 10 mobile app design rules

Make It Easy & Prominent

When a user starts using your app, an easy UI/UX will help the user understand and use all the features of your app. Moreover, the chances of uninstalling your apps go away. A mobile app design usually involves icons, buttons, color schemes, and graphical approaches. The user has a lot of expectations when they decide to install your app. Make sure to meet their expectations to the fullest.

The icons and the buttons should have the size ideal for a human thumb or fingers so that the user shouldn’t mess around tapping the icons. Make the text size larger than you fit perfectly and users can read it easily.

Single Hand Navigation

While designing the UX of your app, make sure you design the app in such a way that it is easily usable and accessible through a single hand. Ideally, mobile phone users use their phones with a single hand. Owing to this, all the buttons and tabs should be positioned within the range of a human’s thumb. Users should not struggle to tilt their phones or use their second hand to access any of the features or buttons present in the app. These two considerations are worth doing. Because they deliver the ultimate user experience to consumers. That’s what they expect an app to provide them.

Use Touch Controls

As touch controls have been here for decades, it hasn’t gone anywhere yet. Touch controls allow users to perform actions smoothly. You must consider adding touch controls to your app to increase user retention. This is because it tends to keep the user busy inside the app. There are different touch control and gestures like tap, double-tap, drag, flick, pinch, spread, press, rotate, etc.

Maintain Design Consistency

A clear and consistent mobile app design helps users adopt and interact with your app easily. The elements present in your app should be relevant and work similarly across an app. This brings design consistency to your app and saves users from having to learn new patterns every time. When users know what to expect and how to interact, they are likely to use your app more often.

Another mobile app design rule is to stick to the platform guidelines for which you’re designing the app. Apple and Google have their respective design guidelines for iOS and Android apps respectively. Don’t try to embed elements from other platforms. Every element, button, or switch should feel native.

Reduce Clutter

One of the most important mobile app design rules is reducing the clutter inside your app. You should manage to place each element on the screen in a way that it doesn’t form clutter on the screen. Users are likely to bounce back if they see jargon on the mobile screen. Moreover, it is not necessary to display each element on one screen. You should place the elements on the screen in a way that provides a clear understanding to the users.

Enhance Responsiveness

App performance has a direct impact on user experience. We live in a fast-paced world where everyone expects things to happen too quickly. Most users expect an app to load in 2 to 3 seconds. As long as your app takes time to load, the chances of a user bouncing back increase. Sometimes things don’t go as planned. Your app might take a couple of more seconds to launch. There could be several reasons behind this. Maybe the internet is slow, or the mobile phone isn’t performing well. But no worries, you can use visual distractions at times when users wait for the app to respond. You can use animated loading indicators or design skeleton screens to grab the user’s attention at that time.

Stop Copying Others Designs

Users get sick of similar-looking apps when a lot of copycats are gathered. They want a minimal design but something that intimidates them. Moreover, you have to create a different vibe for your product. That would cause your app to stand out in the market. Your app should be a perfect fit. It should blend in.

It may not be fruitful for you to copy the design in any other app. Because the features of your app may not match exactly with the features of the one you’re copying the design of. Thus, users will get offended or may not find your app useful. Ultimately, your app might taste failure as you try to taste the wrong sauce.

Color Contrast

You might have heard of color schemes and trends in design. This is because the color scheme has a vital role in designing and it is ever-evolving. In mobile app development, the color scheme of your mobile app design should be perfect. For example, Facebook, Twitter, and Instagram are social media platforms that have the same color scheme of the feed.

Organize the Content

All the content and the graphics appearing on the window screen of your app should be properly organized. There shouldn’t be a mess created like too much text embedded on the screen and large images to impress the user. Users are not here just to enjoy the looks and charms of your app. But they need fulfillment of their desires as well. So, keep the least content on the screen to provide users with a clear understanding of your app’s features.

Design Innovation

Bringing innovation to your design is never a bad idea. It can help you improve business performance, increase growth and bring new ideas into it. Design innovation is the best way to stand out in the market. It is not always necessary to stick to a certain design trend. You can come up with creative ideas and set your own trend. Only what matters is the user experience and how interactive your app design feels.


We hope you have learned some of the basic rules to design the UX/UI of your app. These are the core rules that we have learned throughout our 5 years of the app development journey. Get in touch with Sparko Sol mobile and web app development company if you’re planning to build UI/UX for your app. Our design team would love to work for you.

Usman Arshad

Amazon FBA Private Label | PPC Expert | Launching & Ranking Expert | Lead Generation | Sales Funnels | Off-Amazon Traffic | Manychat Bots Integrations

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